The best Zapier and IFTTT alternatives for social media crossposting are tools built only for crossposting, such as PostOnce, Repurpose.io and MicroPoster. They copy each new post to your other networks with no steps to wire up and no task counts, and they handle each network's video format. For general automations, Make and n8n are the closest alternatives.
Prices and plan limits checked November 6, 2026.
Below: 6 alternatives compared on what each is built for, how it starts and what it costs, plus how to move an existing Zap or applet across. You'll know whether a crossposting tool or a general automation tool fits how you post. To see which routes PostOnce supports, browse the crossposting routes.
The best Zapier and IFTTT alternatives for social media crossposting:
- PostOnce: copies each new post to your other networks, built only for crossposting
- Repurpose.io: automated video workflows between networks
- MicroPoster: automatic copying between X, Threads, Bluesky and Mastodon
- dlvr.it: sends Instagram Reels, Stories and photos to other networks
- Make: visual automation builder with Instagram triggers
- n8n: open-source automation you can host yourself
Disclosure: PostOnce publishes this guide and is one of the tools listed. Other tools were checked against their official pricing, help and app pages on November 6, 2026. Prices change, so confirm a plan before you buy.
Can Zapier and IFTTT cross-post to social media?
Yes, Zapier and IFTTT can cross-post to social media using triggers such as a new Instagram post. Zapier's free plan includes 100 tasks a month, and each action is one task, so one Instagram post sent to Facebook and X uses 2. IFTTT's free plan includes 1,000 credits a month.
Both connect thousands of apps, so they can do far more than crossposting: save new posts to a spreadsheet, send a Slack message when a video goes live, or post a blog article to a Facebook Page.
- Zapier has social triggers such as Instagram for Business "New Media Posted in my Account", Facebook Pages "New Post by You" and YouTube "New Video in Channel". It can publish photos and Reels to Instagram, posts to Facebook Pages and videos to YouTube. For X, it connects through your own X developer app. The free plan includes 100 tasks a month with two-step Zaps; Professional is $29.99 a month, or $19.99 a month billed yearly, for 750 tasks. Each action counts as a task, so sending one Instagram post to Facebook and X uses 2.
- IFTTT is built around ready-made applets. Popular ones include "Post new Instagram photos as native images on X" and "Post new Instagram videos to X automatically". It has triggers for Instagram, TikTok, YouTube, Facebook Pages, Threads and Bluesky. The free plan includes unlimited applets with 1,000 credits a month. Paid plans start with Starter at $2.09 a month billed yearly.
Pick Zapier or IFTTT when crossposting is one of many automations you run.
What are some good Zapier alternatives for social media?
Good Zapier alternatives for social media are crossposting tools such as PostOnce, Repurpose.io and MicroPoster, which copy each new post without steps to wire up. Pick one when you post short video or post daily: PostOnce charges one flat price for 15 accounts with unlimited posts.
Choose a tool built for crossposting when:
- You post short video. A Reel, a TikTok and a YouTube Short each need the right format, and a crossposting tool handles that for every route.
- You post a lot. Automation tools count every action. PostOnce charges a flat price for 15 accounts with unlimited posts.
- You want it to work without wiring steps. Pick a source and destinations, and it's done.
Best Zapier and IFTTT alternatives for crossposting, compared
| Tool | Built for | How it starts | Entry paid plan | Free option |
|---|---|---|---|---|
| PostOnce | Crossposting to 9 networks | New post on a source account | Creator: about $0.79/day billed yearly ($29 month to month), 15 accounts, unlimited posts | 7-day trial, up to 10 posts, no card |
| Repurpose.io | Video workflows | New video on a source | Starter: $35/month, 3 accounts per network | 14 days, 10 videos, no card |
| MicroPoster | Text and media between X, Threads, Bluesky, Mastodon | New post on a source account | Creator: $12/month, 4 accounts | 7-day trial, no card |
| dlvr.it | Instagram to other networks | New Instagram Reel, Story or photo | See dlvr.it's pricing | See dlvr.it's pricing |
| Make | General automation | Instagram "Watch media" and other triggers | See Make's pricing page | 1,000 credits a month |
| n8n | General automation, self-hosted or cloud | Facebook and Instagram triggers | Starter: €20/month billed yearly | Free to self-host |
| Zapier | General automation | Instagram, Facebook Pages, YouTube triggers | Professional: $29.99/month ($19.99/month yearly), 750 tasks | 100 tasks a month |
| IFTTT | Simple applets | Instagram, TikTok, YouTube, Threads, Bluesky triggers | Starter: $2.09/month billed yearly | Unlimited applets, 1,000 credits |
Competitor prices are listed per month as shown on their pricing pages.
Every new Instagram post, on TikTok too.Connect once. PostOnce copies each new post for you.See how →Posts PostOnce copied from Instagram to TikTok in the last 30 days.
Source: PostOnce posting data.
1. PostOnce: best for crossposting without building automations
PostOnce does one job: each new post on your source account goes to your other accounts. Pick TikTok as the source and Instagram Reels, YouTube Shorts and Facebook as destinations, and every new TikTok is copied there. It works in any direction between TikTok, Instagram, YouTube, Facebook, LinkedIn, X, Threads, Bluesky and Pinterest.
What's built in:
- Formats: videos, photos and carousels, each posted the way the destination expects, plus Instagram and Facebook Stories to your other Instagram accounts and Facebook Pages. TikToks go out without the watermark where available.
- Captions per network: remove a DM prompt on Instagram, add #Shorts on YouTube, or let AI shorten a post for Bluesky.
- Filters: send only posts with a hashtag or keyword, or skip them.
- Older posts: repost 1 to 5 a day from your back catalog.
- Price: Creator costs about $0.79 a day billed yearly ($290/year), or $29 month to month, for 15 accounts and unlimited posts. Try it free for 7 days with up to 10 posts and no card.
Already using an automation tool? On paid plans, a Zapier or Make step (through a private invitation) can save PostOnce drafts, and the n8n community node for self-hosted n8n can publish to your connected accounts.
Choose PostOnce if crossposting is the only automation you need.
2. Repurpose.io: best for automated video workflows
Repurpose.io connects a source such as TikTok or YouTube to destinations through workflows. Turn on Auto Publish and new videos are shared to each destination, including Instagram Reels and YouTube Shorts.
Starter is $35 a month ($349 a year) for up to 3 accounts per network. The trial covers 14 days or 10 published videos, with no card.
Choose Repurpose.io if your content is mostly video and you want sources such as Drive or Dropbox folders too.
3. MicroPoster: best for X, Threads and Bluesky
MicroPoster copies new posts from one connected account to the others across X, Threads, Bluesky and Mastodon, with LinkedIn as a destination. It checks for new posts every 30 minutes.
Creator is $12 a month for 4 accounts and 200 crossposts, with a 7-day trial and no card.
Choose MicroPoster if your posts are mostly text on X, Threads and Bluesky.
4. dlvr.it: best for sending Instagram content elsewhere
dlvr.it connects Instagram as an input. Choose Reels, Stories or photos, then outputs such as YouTube Shorts, TikTok, Pinterest and Facebook. It lists 21 networks.
Choose dlvr.it if Instagram is your main channel and you want its Reels, Stories and photos elsewhere.
5. Make: best for visual multi-step automations
Make builds automations on a visual canvas. Its Instagram for Business module can watch for new media and create photo, carousel and Reel posts. The free plan includes 1,000 credits a month, and most actions use 1 credit.
Choose Make if crossposting is part of a bigger workflow with branches and filters.
6. n8n: best for self-hosting
n8n is open-source automation. Self-hosted, the Community edition is free. Its Facebook Trigger node covers Pages and Instagram, and action nodes post to X, LinkedIn and YouTube. n8n Cloud Starter is €20 a month billed yearly for 2,500 executions.
Choose n8n if you're technical and want to run automations on your own server.
How to replace a Zapier or IFTTT crossposting automation
- List your current Zaps or applets: source, destinations and any filters.
- Connect the same accounts in your crossposting tool.
- Rebuild each route, for example Instagram → Facebook and X, with the same hashtag or keyword filter.
- Post once and check every destination.
- Turn off the old Zap or applet so nothing posts twice.
Frequently asked questions
Is there a better alternative to Zapier for social media?
For crossposting, a tool built for it is usually simpler. PostOnce copies each new post to your other networks with unlimited posts. For general automations, Make and n8n are the closest alternatives.
Can IFTTT post Instagram to TikTok?
IFTTT has an applet that uploads new Instagram videos to your TikTok drafts. PostOnce publishes each new Instagram Reel to TikTok as a post. See Instagram to TikTok.
Can Zapier cross-post Instagram to Facebook?
Yes. A Zap with the Instagram for Business "New Media Posted in my Account" trigger and a Facebook Pages action posts each new Instagram post to your Page. Each run uses one task per action.
What is the cheapest way to automate crossposting?
IFTTT's free plan and Zapier's 100 free tasks a month cover light use. If you post every day to several networks, compare that with a crossposting tool priced per account. See the cheapest social media cross-posting tools.
Do I need to code to automate social media posts?
No. PostOnce, Repurpose.io, MicroPoster, Zapier, IFTTT and Make need no code. n8n suits people comfortable building workflows, on n8n Cloud or their own server.
For more tools, see the best crossposting tools and how to post to all social media at once.
