Repost Old Instagram Posts Automatically
Here's how to repost an old post on Instagram automatically, Reels included: pick the posts, set a schedule, and PostOnce publishes them again to the same account as new posts.
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How to repost an old post on Instagram in 3 steps
- 1
Connect your Instagram
Connect your Instagram Business or Creator account. It is both the source and the destination.
- 2
Pick your old posts
Choose Existing posts, then select the Reels and photos worth showing again.
- 3
Set your schedule
Choose the days and times. PostOnce reposts them one at a time, not all at once.
Repost button vs. reposting to your grid
Instagram's Repost button adds a post to your Reposts tab. It doesn't put your old post back on your grid as a new post.
PostOnce does: it publishes the original Reel or photo and caption again as a new post. No downloading or re-uploading.
Keep the original: no deleting, no lost likes
- The original stays on your profile with its likes and comments.
- The repost is a new post, so it starts from zero.
- Choose how often old posts come back.
- Turn on Recycle scheduled posts to keep the rotation going.
Repost old posts without looking like spam
- Leave weeks between reposts, not days.
- Pick posts your newer followers haven't seen and that are still relevant.
- Don't repost the same Reel over and over. Some reposts take off again, some don't.
- Needs an Instagram Business or Creator account. Stories aren't reposted.
Frequently asked questions
Yes. Pick the old posts in PostOnce and they are published again to the same account on your schedule.
No. The original keeps them. The repost is a new post and starts from zero.
No need. Leave the original where it is.
No tool can promise it won't. Reposting your own posts with weeks in between, and not the same Reel over and over, is the safest way to do it.
Both. Reels, photos and carousels can be reposted.
You set the days and times. Most people space reposts weeks apart and mix them with new posts.
No. Instagram only lets Business and Creator accounts publish through apps. Switching is free in the Instagram app.