Crosspost from Bluesky to Instagram Automatically

Auto post Bluesky to Instagram instantly — no downloads, no re-uploads, no manual work. Just publish on Bluesky and your content appears on Instagram.

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Why crossposting Bluesky to Instagram is not plug-and-play

! Instagram requires visual content; Bluesky posts are often text-only

+ ! No native cross-posting between Bluesky and Instagram

+ ! Instagram's API limits what third-party tools can post

+ ! Flashes is Bluesky's Instagram-like photo app, but it is separate from Instagram

= too much manual work

↓ There's an easier way

What You Need to Know

01

How photographers and creators adapt skeets for Instagram

If your Bluesky post includes an image or video, that asset can go directly to Instagram.

The text caption needs to be rewritten — Instagram captions are longer, hashtag-heavy, and algorithm-optimized in a way that skeets are not.

For text-heavy Bluesky content, the practical workflow is: compose the skeet, then design a quote graphic or carousel slide with the text, and post that to Instagram.

Tools like Zapier or Dlvr.it can trigger Instagram posts when you post on Bluesky, but only if your content includes media.

02

Making your Instagram post feel native, not lifted

Instagram users expect polished visuals.

Do not screenshot a skeet and post it — that reads as lazy.

Instead, pull the core idea from your Bluesky post and reframe it for the grid: bold typography on a clean background, a short Reel hook, or a carousel that expands the original thought into multiple slides.

Use Instagram-relevant hashtags.

Bluesky's decentralized ethos and AT Protocol angle means nothing to an Instagram audience — translate the substance, not the format.

03

PostOnce syncs your Bluesky content to Instagram automatically

Post on Bluesky and PostOnce handles the push to Instagram.

It picks up your posts — including images and video — and distributes them without you logging into Instagram separately.

PostOnce manages the format requirements and keeps your accounts in sync.

One post, both platforms, zero manual work.

Skip the manual work

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Features

How PostOnce Handles It

Set up Bluesky to Instagram crossposting once. PostOnce automates the rest.

Easy Bluesky Crossposting Setup

Connect your Bluesky and Instagram accounts, choose your crosspost rules, and you're done.

Setup takes under 60 seconds. After that, everything runs automatically in the background.

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Setup flow

Native Video Upload to Instagram

When you crosspost Bluesky to Instagram, PostOnce uploads the actual video file — not a link, not a preview.

Your Bluesky content appears as a native Instagram post, indistinguishable from content uploaded directly.

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Custom Crosspost Rules

Not every Bluesky post belongs on Instagram. Set hashtag filters, content type rules, or account-level controls to choose what gets crossposted.

Only the content you want on Instagram ends up there.

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Filter rules

Auto Post to Multiple Platforms

Don't stop at Bluesky to Instagram crossposting. Auto post your Bluesky content to YouTube Shorts, Facebook, LinkedIn, Threads, and more — all at once.

One post, everywhere. Each platform gets a native upload with adapted formatting.

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Real-Time Automation

PostOnce monitors your Bluesky account and automatically crossposts new content to Instagram.

No scheduling, no batching. Publish on Bluesky and it appears on Instagram within minutes — fully automated Bluesky to Instagram posting.

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Automation

Bluesky vs Instagram at a Glance

SpecBlueskyInstagram
Caption Limit300 chars2,200 chars
Max Video Length1min1h
Preferred Aspect Ratio16:99:16
Max Video File Size50MB4GB
Carousel SupportUp to 4 itemsUp to 10 items
Hashtag StrategyUnlimitedUp to 30
Link SupportYesNo
Primary Audience20-4018-34

Frequently Asked Questions

Under 60 seconds. Connect both your Bluesky and Instagram accounts, choose your filter rules, and you're done. New Bluesky posts will automatically appear on Instagram.

PostOnce automatically adapts your 16:9 Bluesky videos to Instagram's preferred 9:16 format, ensuring they look native.

Yes. Use hashtag filters to control which posts crosspost. For example, add #crosspost to Bluesky captions and only those posts will go to Instagram. Or exclude specific hashtags to skip certain content.

Your captions transfer in full since Instagram supports up to 2,200 characters, which accommodates Bluesky's 300 character limit.

Start Crossposting Bluesky to Instagram

Connect your Bluesky and Instagram accounts and start crossposting in minutes. No technical setup required.

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