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Instagram Hashtag Generator

Generate trending Instagram hashtags with AI. Get 10-15 optimized hashtags for maximum reach and engagement.

Tools›Hashtag Generator›Instagram
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Instagram Hashtags

Recommended: 10-15 hashtags (max 30)

💡 Instagram Tip: Mix trending and niche hashtags. Avoid overly popular hashtags (10M+ posts) as your content may get lost.

💡 Be specific but concise. 2-5 words works best for Instagram.

Table of Contents

  1. Instagram Hashtag Generator
  2. Hashtag Limits & Guidelines
  3. Best Practices
  4. Instagram Tips
  5. Other Platforms
  6. FAQ

Instagram Hashtag Limits & Guidelines

Recommended Count

10-15

hashtags per post

Maximum Allowed

30

hashtags per post

Character Limit

30

characters per hashtag

Algorithm Notes:

Mix trending and niche hashtags. Avoid overly popular hashtags (10M+ posts) as your content may get lost.

Instagram Hashtag Best Practices

Use 10-15 Hashtags Per Post

Instagram allows up to 30 hashtags, but research shows 10-15 hashtags perform best. This gives you variety without looking spammy. Mix popular, medium, and niche hashtags for optimal reach.

Place Hashtags in First Comment

While you can put hashtags in your caption, placing them in the first comment keeps your caption clean and professional. Instagram's algorithm treats both equally for discoverability.

Avoid Overly Popular Hashtags

Hashtags with 10M+ posts are highly competitive. Your content may get buried within seconds. Target hashtags with 100k-1M posts for better visibility to your target audience.

Rotate Your Hashtags

Don't use the same hashtag set for every post. Instagram may flag this as spam. Create 5-10 different hashtag groups and rotate them based on your content theme.

How to Use Hashtags on Instagram

Check Hashtag Suggestions

Before using a hashtag, search it on Instagram. Look at the top posts to ensure it's relevant to your content and not banned or restricted.

Use Location Hashtags

Include location-based hashtags if your content is local or travel-related. This helps you reach people interested in that specific area.

Create a Branded Hashtag

Develop a unique branded hashtag for your business or campaign. Encourage followers to use it to build community and track user-generated content.

Generate Hashtags for Other Platforms

tiktok logo

TikTok

5-8 hashtags

youtube logo

YouTube

3-5 hashtags

twitter logo

Twitter/X

2-3 hashtags

facebook logo

Facebook

2-3 hashtags

linkedin logo

LinkedIn

3-5 hashtags

pinterest logo

Pinterest

3-5 hashtags

threads logo

Threads

3-5 hashtags

← Back to Universal Hashtag Generator

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Frequently Asked Questions - Instagram Hashtags

How many hashtags should I use on Instagram?
Use 10-15 hashtags per Instagram post for best results. While Instagram allows up to 30 hashtags, research shows that 10-15 hashtags typically generate the most engagement. Mix high, medium, and low popularity hashtags for optimal reach.
Should I put hashtags in the caption or comments?
Both work equally well for Instagram's algorithm, but placing hashtags in the first comment keeps your caption cleaner and more professional. The choice is purely aesthetic - your content will be discoverable either way.
What are the best Instagram hashtags for engagement?
The best hashtags are relevant to your content and have 100k-1M posts. Avoid overly popular hashtags (10M+ posts) where your content gets buried quickly. Use a mix of niche hashtags (under 100k posts) and medium hashtags (100k-1M posts) for targeted reach.
How do I find trending Instagram hashtags?
Use our AI-powered Instagram hashtag generator to find trending hashtags based on your content. You can also check Instagram's Explore page, look at competitor posts, and search hashtags to see their popularity and relevance.
Can I use the same hashtags on every Instagram post?
No, you should rotate your hashtags. Using the exact same hashtags on every post can be flagged as spam by Instagram. Create 5-10 different hashtag sets and alternate them based on your content type and theme.
How do I know if an Instagram hashtag is banned?
Search the hashtag on Instagram. If it shows limited or no recent posts despite having a high post count, or displays a warning message, it may be banned or restricted. Always check hashtags before using them.
What's the difference between popular and niche hashtags?
Popular hashtags have millions of posts and broad reach but high competition. Niche hashtags have fewer posts (under 100k) but target a specific audience with higher engagement rates. Mix both for the best results.
Do Instagram hashtags really increase engagement?
Yes! Posts with hashtags get significantly more engagement than posts without them. Hashtags help your content appear in searches and Explore feeds, reaching users who don't follow you yet. The key is using relevant, strategic hashtags.

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